About Base4
Global Brand Extension Agency
Our Story
Base4 was founded with a vision to revolutionize how brands extend their reach into new markets and product categories. We recognized that traditional brand extension often fell short of delivering meaningful business results, and we set out to change that.
As a global brand extension agency, we partner with leading brands, celebrities, and media properties to bring quality products to market at lightning speed. With ten offices across the globe, our team of 100+ employees works tirelessly to create innovative solutions that drive results.
Our model is unique in that we bring our partners' product vision to life via a comprehensive start-to-finish process, which begins with a design phase and ends when our partners experience meaningful business results.

Our Mission
To be the world's leading brand extension agency, delivering exceptional value to our partners through innovative product development, strategic partnerships, and comprehensive market execution.
Innovation
We constantly push boundaries to create unique and marketable products that stand out in crowded markets.
Partnership
We believe in true collaboration, working closely with our partners to ensure their vision becomes reality.
Excellence
We maintain the highest standards in every aspect of our work, from design to delivery.
Results
We measure success by the tangible business results we deliver to our partners.
Global Presence
With ten offices across the globe, we have the local expertise and global reach to serve our partners wherever they need us. Our international network allows us to:
Local Market Knowledge
Deep understanding of regional markets, consumer preferences, and regulatory requirements.
Manufacturing Networks
Access to the world's best manufacturing partners and supply chain solutions.
Distribution Channels
Established relationships with retailers and distributors in key markets worldwide.
Cultural Intelligence
Insights into local cultures and consumer behaviors to ensure product success.
Our Team
Our team of 100+ professionals brings together expertise in product design, manufacturing, marketing, retail strategy, and business development. We're united by our passion for creating successful brand extensions and our commitment to delivering exceptional results.
100+
Team Members
10
Global Offices
15+
Years Experience
500+
Successful Projects
Our Process
Our comprehensive start-to-finish process ensures that every project delivers meaningful business results:
Discovery & Strategy
We begin by understanding your brand, market opportunities, and business objectives.
Product Design
Our design team creates innovative product concepts that align with your brand vision.
Manufacturing
We partner with the best manufacturers to ensure quality and timely production.
Marketing & Launch
Strategic marketing campaigns and retail partnerships drive product success.
Results & Optimization
We continuously monitor performance and optimize for maximum business impact.
Ready to Partner with Base4?
Let's discuss how we can help bring your product vision to life and deliver meaningful business results.
Get Started Today